WhatRunsWhere Affiliate Marketing Meetup Toronto

On November 19th, WhatRunsWhere proudly hosted it’s very first Affiliate Marketing Meetup at our Toronto office. We welcomed Toronto’s diverse online marketing community which included affiliates, advertisers, and ad techsIt was a successful night of high-impact learning, networking, tasty cocktails and awesome food.


Welcome to Affiliate Marketing Meetup Toronto!

More than 50 members of Toronto’s online marketing community joined us for a packed house! They had the chance to hear from Co-Founder and CEO of WhatRunsWhere,  Max Teitelbaum. and Chief Innovation Officer of Jumbleberry, Steve Jukes.

Max kicked off the presentations with a discussion on how to use competitive intelligence to build winning affiliate campaigns. He emphasized the importance of capitalizing on current industry trends including Native ads, HTML5 and mobile advertising. Drawing on his personal experience as an affiliate, prior to WhatRunsWhere, attendees were able to get expert advice on what it takes to be a successful performance marketer.

Affiliate Meetup

Max Teitelbaum, Co-Founder and CEO of WhatRunsWhere, discussing current affiliate marketing trends

We were also proud to welcome Steve Jukes, CIO of Jumbleberry, who led an informative session on keys to success in the affiliate world. This included finding a competitive edge that will drive success and understanding any biases that could affect your campaign success.

affiliate meetup

Steve Jukes, CIO of Jumbleberry, discussing keys to success in affiliate marketing

We were thrilled to be able to bring together such a talented group of people from our local community.  A HUGE THANK YOU to everyone who came out to make this Meetup a true success! Stay tuned for our next event.


Thank you to all the attendees who made the night a huge success! – WhatRunsWhere Team

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Update: We’ve Added More Native Ad Networks!

After recently announcing an expansion in our Native networks coverage, we are excited to share with you that we have increased our coverage once again! We now cover data from TripleLift, AdsNative, Sharethrough and Hexagram.

This brings our total Native ad network coverage to 17. What does this mean for you? More data from top Native networks, and more opportunities to uncover insights on your competitor’s Native advertising strategies.

Get introduced to the new networks below!

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4 Major Trends in Mobile Advertising

Like most people these days, I don’t go anywhere without my mobile phone. It’s what I use to look up restaurants nearby, get directions to a friend’s house, stream my favourite songs or look up reviews for my next purchase. Sound familiar? In this age, mobile phones have become our trusty, can’t-go-anywhere-without-it device, and advertisers are well aware of this dependency. As a result, making sure a brand is present in a space that consumers spend so much time in,  has become a major priority.

With over 22% of the world’s population owning a smartphone, how have these go-to-devices influenced digital marketing today? Are advertisers seeing success by developing innovative campaigns in this channel? To find the answers, I explored 4 major mobile trends that brands have adopted to capture attention in the mobile space over the past year.

Read on to get the results.

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Meet the Media Buyer: Alex Omelianovych

In our latest installment of Meet the Media Buyer, we had the chance to talk to Alex Omelianovych, COO of AdsBridge, to get his perspective on finding success in the affiliate world. 

Omelianovych founded AdsBridge in 2012, a platform used by affiliates to effectively track campaigns and design optimized landing pages, after coming to the conclusion that affiliates were missing an important tool in their stack that was necessary to build successful campaigns.

We’re eager to hear about Omelianovych’s experience in the affiliate marketing industry, learn about current trends he deems as profitable opportunities and find out what it takes to build an optimized affiliate campaign.

Read on for our exclusive interview!

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Update: Expanded Native Ad Network Coverage!

Recently, we announced our new Native advertising module that puts your competitor’s Native ad strategies at your fingertips. Now, we have even more great news! WhatRunsWhere is thrilled to announce we are adding five more native ad networks and have expanded our coverage to include Yahoo Gemini, Bidtellect, Distroscale, GumGum and Nativo! 

Why are we so excited?

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How to Draft a Winning Fantasy Football Ad Strategy

When it comes to fantasy football there is no doubt that a winning strategy requires a dedicated mind that leverages insights, does research and of course, learnings from the strategies of other fantasy football leaguers.

The same goes for building a winning display ad strategy in the fantasy football niche. Lucky for you, building a confident plan of action, requires going no further than our newest industry report on the fantasy football advertising landscape! With insights on three major players in the niche – DraftKings, FanDuel and NFL Fantasy – we put you in the ultimate draft pick position. So keep reading if you’re ready to set your winning fantasy football display ad lineup.

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[Event] Affiliate Marketing Meetup Toronto – Hosted by WhatRunsWhere

WhatRunsWhere is excited to announce that we are proudly hosting our very own Affiliate Marketing Meetup in Toronto on November 19th, 2015.

If you’re a performance marketer in the Toronto area, mark your calendars! This is an event you don’t want to miss. You’ll have the opportunity to network and learn from the industry’s most experienced online marketers. Not to mention, we’ll be serving up some FREE food and drinks. Affiliates are welcome. (Oh, and did we mention the FREE food and drinks yet?)


Here’s what you can expect:

On Thursday, November 19th from 6:00-9:00 PM WhatRunsWhere is giving you the chance to:

  • Mix and mingle with Toronto’s smart, creative, and diverse Affiliate Marketing community over food and drinks
  • Learn how to boost your strategy from an informative session on Mapping the Changing Advertising Landscape and Its Effect on Performance Marketers.
  • Get exclusive insights from highly curated industry leaders and innovators with media buying, digital marketing and entrepreneurial experience.


Speakers are TBA, but we’ll keep you updated on who will be there.

Why attend?

Not only will you build your affiliate network but you’ll hear from experts on the latest trends  in the industry and be able to discuss key strategies for success in the performance marketing space. RSVP now to secure your spot for a night that is sure not to disappoint!


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Meet us at ad:tech New York!

WhatRunsWhere is excited to attend the upcoming ad:tech New York taking place November 4th & 5th. As one of the largest conferences for digital marketers, ad:tech welcomes thousands of professionals from global agencies, brands, publishers, and ad technology platforms.  

So what are we looking forward to most at this action-packed conference?

  • Hearing from major players in the digital game including American Express, Facebook, AMC Networks and Hulu (to mention a few)
  • Getting exclusive insights from industry leaders including Laura Olin, President Obama’s 2012 campaign social media director, Jeremey Levine, SVP of Digital Sales at Live Nation and John Costello, President of Global Marketing and Innovation Dunkin’ Brands Inc.
  • Checking out ad:tech’s newest feature on the Expo floor, the ad:tech International Pavilions, where countries with emerging startup scenes will be featured
  • And of course, having the opportunity to connect with all of the passionate attendees (like you!)

Who will you meet from our team?

Jordan and Alex will be in the big apple for the upcoming conference and are eager to discuss how critical competitive intelligence is for anyone in the digital eco-system. Be sure to stop by Booth 501 in the Expo Hall to get a demo of WhatRunsWhere.

Or, if you’re planning your ad:tech NY agenda ahead of time, you organize a one-on-one meeting with Jordan or Alex by scheduling an appointment here.


We look forward to seeing you there!