Guest Post Roundup – From Retargeting to Boosting Your CTR to Winning Back Customers!

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Get caught up with the latest online advertising, marketing and mobile news and tips.  It’s time for a roundup of our most popular guest blog posts!

6 Fast & Easy Ways To Boost Your Adwords CTR via Revenews

CTR

Increasing your CTR shouldn’t be rocket science, a few small tweaks here and there typically does the trick. Here are my six fast and easy ways (each one can be done under 5 minutes) to help you lower your costs while optimizing your Adwords campaigns…

 

How To Win Back Lost Customers via Soho

fish jumping out of bowl

Oops! You messed up and lost your customers… now what?!  You can always beg at their door with chocolates and bribes but here are more efficient ways to win them back (and keep them around)…

 

Going Back For Seconds: How To Remarket to Your Retargeted Customers via The Agency Post

Retargeting Ads

So, did you manage to convert that window shopper into a paying customer? Job well done! But the success of your retargeting campaign shouldn’t end there. There are still plenty of opportunities to engage a converted user and bring him or her back for second and third purchases without appearing like a silent stalker…

 

Why Your Ads Are Under Performing via ReTargeter

Ads

Before you decide to call it quits, revisit your display strategy and see if you’re committing any of the following common design mistakes...

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